A wide range of industry-related content doesn't always fit into a specific category. But that doesn't make the news any less critical. So Adweek put together a General news category that features a variety of informative and entertaining content and commentary on how brands today are faring in a technology-driven landscape with ever-changing consumer expectations. Additionally, the General category features news of up-and-coming industry superstars, emerging trends, and technology announcements that will affect how marketing professionals develop their strategies now and in the future.

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Netflix Unveils In-House Adtech Platform at First In-Person Upfront

Netflix announces in-house adtech platform and 40 million monthly active ad tier users at upfront.

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Exclusive: Disney Ads Boss Rita Ferro Gets Animated in Family Guy Upfront Clip

Rita Ferro, Disney's ad sales president, appears in Family Guy clip at the upfront.

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Inside Amazon’s Star-Studded First Upfront Week Event

Amazon's star-studded upfront week event included Jake Gyllenhaal, Reese Witherspoon and more.

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You Can Now Talk to ChatGPT With OpenAI’s Real-Time Voice and Video Capabilities

GPT-4o is 'the end of prompting and beginning of conversations with AI models.'

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e.l.f. Beauty Calls for Diversity in Boardrooms With ‘So Many Dicks’ Campaign

e.l.f. Beauty calls for more diversity in U.S. corporate boardrooms.

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Following a Year of Hollywood Strikes, NBC’s Fall Lineup Is All About ‘Stability’

NBC's fall lineup includes new comedies and a 3-hour SNL special.

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What to Expect From This Year’s Upfront, According to Buyers

Media buyers expect softer CPMs, a rise in women's sports and a streaming 'battleground' at the TV upfront.

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Kentucky Derby Horse or Ad Agency: Volume VII

The ad industry's most important contest is back for its seventh edition.

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How 5 Companies Built Sonic Logos to Immortalize Their Brand

Why sound became key for Intel, Netflix, NBC, TD Bank and McDonald's.

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City Cast, Unprofitable but Expanding, Finds Podcast Traction in a Radio Model

Publisher City Cast is on pace to generate $3 million in 2024.

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These 5 Tech Giants Are Most Likely to Buy TikTok, According to M&A Experts

The video app’s U.S business operations are valued up to $100 billion.

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Fanta’s Famous Jingle Is Back With New ‘Wanta Fanta’ Remix

The early-aughts earworm is coming for Gen Z.

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TechMagic Podcast: Balancing Innovation and Personal Data Protection

Join hosts Cathy Hackl and Lee Kebler in this engaging podcast as they discuss the latest news and trends in technology and innovation.

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Commerce Can No Longer Be Where Creative Goes to Die

The consumer has matured immensely beyond the days of short-term tactics like ‘add to cart.'

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